…can benefit your business as much as the charity who receives your gifts.

When it’s done strategically, charitable giving is good for business. While the organization appreciates your donation (financial or otherwise), you can promote your charitable activities to build good will in the community, enhance customer loyalty, heighten brand awareness, and, yes, even increase sales. And of course there are always the tax benefits for giving to charity. The US  Small Business Administration discussed the tax and other benefits of charitable giving by businesses in an article published on their website on 7/9/12, “Understanding the Charitable Giving Tax Deduction – What Can Your Small Business Write Off?” Click Here to View Article.